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The Next Big Thing(s) for 2012 and Beyond? Structured Sets And Social Curation

Continuing with our series profiling some of the most interesting predictions we’ve seen in recent weeks, today’s post profiles a several thought pieces that caught our attention as a result of this...

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2012 Social Marketing Resolution Possibilities– The 10/10/5 Plan

We try to steer clear of political commentary at Ready-Aim-Fire.  However, we couldn’t resist a reference to Herman Cain’s 9-9-9 plan when we came across the three posts we share below.  Each post...

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Assessing Your Facebook FanPage Performance: The Only Stats That Matter

We wanted to share this post- which is as good as we’ve seen in a long time- detailing the stats that matter in assessing your Facebook fanpage performance. “How to Analyze Facebook Insights to Improve...

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Getting Your Unfair Advantage?

The prolific rate of technological innovation in web/software and hardware in recent years is nothing short of  stunning and keeping up with it all is nothing short of debilitating.   However, in our...

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1-2-3 Knockout Punch Growth Formula: Landing Pages, Response Attribution, and...

The crux of any web-based marketing initiative should be leveraging a variety of  messaging channels to drive prospects to a web destination.  Once there, savvy marketers do  everything in their power...

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The Content Marketing Matrix (infographic)

We’ve discussed Content Marketing from a variety of angles in recent months.  That’s why we are excited to share this powerful graphic we just posted to our Pinterest collection that does a nice job...

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Landing Pages & Video: Getting Killer Results From Your Marketing

In our last post we commented on a certain presidential campaign’s marketing efforts.  At the heart of its effectiveness were powerful landing pages.  In this post we will  expand on the importance of...

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Common-sense Advise on Growing Your Following

We frequently trumpet Content Marketing via  social media to get the word out, turning your admirers into advocates which will lead to  new-found customers who themselves become advocates where the...

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More Practical Advise on Building Your Following

A few days ago we shared this post offering the 70/20/10 rule of thumb for leveraging content on social media to build your following and your business.  If you have not yet had a chance to take a...

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B2B Marketing Key Success Factors

Below is an excellent infographic entitled “The B2B lead-gen Manifesto”, published by a landing page technology platform, Unbounce.   Along with the infographic, Unounce published some great Key...

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